Color Camp

Color Camp was launched as a manicure bar specializing in nail art. I developed the brand voice, assisted with the menu and booking process strategy, and led copy efforts in-store and online. When they pivoted to made-to-order manicures, I rebranded the copy.

Nail Care

Made-to-Order Manicures

Manicure Bar

Manicure Bar Website

Art Direction: Nina Hans at Weekday Studio