Alo Yoga x Girls Build LA
To support future women leaders, Alo partnered with Girls Build LA, an initiative that gives girls in L.A. public schools the opportunity to effect social change. For GBLA’s first leadership summit, which featured speakers like Kamala Harris and Hillary Clinton, Alo donated 10,000 t-shirts. To build awareness around the initiative, we covered the summit and interviewed a team of students in Compton who are making a difference in their community. I led content ideation and execution across all of Alo’s channels.
